Professionalisms
The Legal Side of Entrepreneurship
John Vrionis, partner at Lightspeed Venture Partners, shares an article that highlights the advice of two lawyers on issues ranging from financing to patent trolls.
Enhancing Your Bare-Bones Marketing Budget With Public Speaking
While many small businesses turn to social media and websites for inexpensive advertising, local speaking opportunities can provide exceptional marketing value with virtually no direct cost, says Lauren Sergy, founder of Up Front Communication.
3 Tips For Hiring Managers On How To Recruit Veterans
Justin Constantine, who served with the Marines in Iraq and now works as a liaison between the military and corporate communities, puts together some valuable tips for hiring managers who are looking to recruit veterans.
Customizing Marketing Strategies According To Your Business Needs
Whether you are an established businessman or have just boarded the train of entrepreneurship, knowledge and understanding of marketing principles is a must. Brian Zeng, owner and the chief marketing officer of OwnOnly, shares some of the marketing principles he follows in his business.
As Year-End Approaches, 4 Things Businesses Should Do Now To Ensure 2015 Success
The end of the fiscal year marks a time of reflection and a chance for businesses to set forth tactics and goals to boost performance and profitability when leaping into the next fiscal year. Richard Milam, the Founder and CEO of EnableSoft Incorporated suggest five areas to look at.
How Search Engine Optimization Can Bring You More Clients
On Yavin is the founder and CEO of Exactive Marketing LTD shares how search engine optimization (SEO) can help your business gain clients by effectively using the power of the most popular search engine - Google.
Making The Transition from Entrepreneur To Leader
John Vrionis, partner at Lightspeed Venture Partners shares an article by CEO of DataStax Billy Bosworth that offers a multi-faceted, in-depth view of what it means to be a leader.
How To Motivate Long-Serving Staff
If managers fail to recognise that a worker has lost interest in their role it can lead to that valued employee leaving for a new challenge. Melanie Astbury, HR Manager for officekitten.co.uk offers some tips for spotting a bored worker and how to reignite their interest.
Outsourcing: The Pros And Cons
by Chloe Hashemi, marketing consultant for film and video production company LAMBDA Films
If you’re considering outsourcing, the likelihood is you have been tempted by...
Withering On The Job Vine: Assessing If It’s Time To Move On
Remaining at a job even though you're unhappy or unappreciated is like dangling on a low rung in Purgatory. If you're plagued by any of these warning signs at the office, it may be time to come up with an exit strategy, shares Vicky Oliver, author of "Bad Bosses, Crazy Coworkers & Other Office Idiots".
4 Ways Team Activities Can Boost Your Company Culture
When you incorporate group activities into your employees’ lives at work, it builds company culture by establishing and enhancing relationships within the organization, says Dusty Wunderlich, founder and CEO of Bristlecone Holdings
What You Need To Know About Motivating Your Team
There are several factors that go into creating a successful business, but certainly one of the most important is building - and growing - an outstanding team. Try looking toward the four drivers of motivation — to acquire, to bond, to comprehend, and to defend — to encourage people at your company to do their best work, says Chuck Cohn, CEO and founder of Varsity Tutors.
Friends In Remote Places – Nurturing Relationships With Unlikely Suppliers
Ever tried starting a business that is almost entirely reliant on individuals without access to phone or email, who are based in remote villages on the other side of the world? Rob Arnott, founder of Okapi Home, a UK-based homeware brand sourcing all its products from small-scale businesses in East and Southern Africa, offers his advice.
Looking For A Reseller? Keep These 3 Tips In Mind To Find The Right...
If you’re in the market for hardware, how do you know what to look for in a reseller? What’s the best way to determine which one is right for you and your company? Tony Tembunde, Director at Network-Guarantee, shares three tips that can help.
How To Hire Rock Star Employees
The definition of a rock star is a celebrity in any field or profession who is highly admired. Hiring someone who will be “highly admired” in the workplace is the ultimate goal when filling any type of position, says Brian Sutter, Director of Marketing for Wasp Barcode Technologies.
[Infographic] How Non-Techies Can Find The Right Tech Talent
Finding the right talent in this competitive job landscape is tough enough, but it's far worse when you're a technology startup founder without a technology background. Here's an infographic perfect for a non-technie founder that looks at the process of finding and hiring the right IT candidates to fit your team.
4 Key Lessons JotForm Learned From Its Users
Steve Gibson, director at online form builder JotForm, shares four of the key lessons they've learned from their customers.
You Need To Prepare To Manage Your People
Having passion won’t automatically make you a great people manager. While it may help you engage employees, without a plan to help you hire and manage them, you’ll burn out fast. Matt Straz, founder & CEO of Namely, shares some people management aspects of running the business for which you should prepare.
5 Tips To Framing The Content Share
Too many bloggers waste their words and work with lackluster shares, says Varda Meyers Epstein, cheif blogger for Kars4Kids. She shares five of my best secrets for making the most of the social media share.
Four Tips For Retaining And Motivating Your Staff
Jason O’Brien, Chief Operating Officer of TollFreeForwarding.com shares five easy ways you can influence your business’ culture and create a place where employees want to stay.
Love Conquers All, Especially In Marketing Communications
It’s love, not money, that makes the world go ‘round. Here are some of the many ways Michele Pariza Wacek, author of "Love-Based Copywriting: How to Write Copy that Attracts, Inspires and Invites Your Ideal Prospects to Become Ideal Clients" recommend to market and sell products and services with love, not fear:
Six Ways To Keep Trade Secrets And Sensitive Company Info Offline
In today's "sharing" culture, your employees are used to posting about the minutiae of their lives on social media — and that can mean bad news for your company. Here, James Pooley shares six tips to help you ensure that your company's sensitive data, proprietary information, and trade secrets aren't inadvertently leaked on a social media feed.
The Importance Of Customer Feedback
Getting feedback can help you improve business, retain customers and bring in future customers. David Specht, CEO and owner of The Waterworks, shares a few reasons why you should put extra care into your customers’ feedback, and how you can encourage customers to leave feedback.
Preventing Overload At Work
Without the right amount of reflection time, the human mind starts to shut down. Performance and productivity dramatically reduce and mistakes are made. Juliet Funt, founder of WhiteSpace at Work, explains why you need to create whitespace at your workplace.
But it doesn’t have to be this way. There are several ways to protect and reclaim whitespace. Among my recommendations are the following:
Top 3 Reasons To Use Event Marketing To Drive Growth
no matter how skillfully designed your marketing materials are, nothing is as effective in building relationships as a face-to-face meeting. That’s why every growing business should consider an event marketing strategy, aruges Tim Raybould, CEO at Ticketleap.
Six Tips to Make Sure You Aren’t Poaching Intellectual Property Along with Employees
Free market economies work best when companies strive to improve their products and services — and employee-poaching can be an effective tactic in the fight to stay competitive. But be careful not to cross the line of fair competition when hiring new talent. Here, James Pooley shares how to keep your new hires from bringing dangerous secrets with them.
Timing Is Everything: Tips For Improving Customer Communications
Customers today are not only informed, they are actively engaged with brands at multiple levels; making it critical that companies manage highly engaged consumers effectively. John McGee, President of OptifiNow shares tips businesses can use to improve the timing of sales outreach to boost results.
Educating Your Staff On Work/Life Balance
Exhausted employees make more mistakes. It’s the duty of HR managers, line managers and business owners to remind staff of this and encourage sufficient down time in everyone’s lives, argues Melanie Astbury, HR Manager of officekitten.co.uk.
9 Steps Proven To Build A Successful Sales Team From Scratch
Building a sales team from scratch is one of the most difficult and important tasks of a CEO. But there is a well-defined formula for success. Having spent 25 years building sales teams Eliot Burdett, cofounder and CEO of Peak Sales Recruiting shares 9 steps proven to build a successful sales team from scratch.
A Guide To Deciphering Intranet Terminology
By Tim Eisenhauer, President of Axero Solutions
Technology products have a tendency to come wrapped in jargon. We’ve all overheard (or participated in) conversations and...