Professionalisms
Surviving And Maximizing Sales This Holiday Season
The holiday season is here and those who embrace new customer habits will win the sale. Forecasts anticipate consumers to shell out more than $630 billion dollars between now and Christmas. Chip Bell offers crucial insight for business leaders to do a reality check and ultimately conquer competition.
5 Ways To Kick Start Mobile Marketing For Your Small Business
In our mobile era, people are using phones for many reasons, not least of which is shopping. For small businesses looking for a starting point, Gary Cowan, senior vice president of DataSphere shares five ways they can begin engaging with their mobile customers in a meaningful way.
Save Yourself – Three Smart Email Strategies That Can Save Your Job
As Hillary Clinton, CIA leaders, Sony executives and countless other professionals have recently learned, a single email can damage your career aspirations, reputation, marriage or company’s stock price. Mike Song, lead author of "The Hamster Revolution: How to Manage Your Email Before It Manages You" shares 3 useful strategies that every professional should use to avoid getting destroyed by email and other forms of e-communication.
Four Common Fears About Employee Feedback (And How To Overcome Them)
It’s a difficult thing to balance protecting your company’s image with the need to get honest, frequent feedback from your employees. Tom Silk, Executive Vice President of WorkStride shares some common fears that keep managers from asking for employees’ opinions and how to overcome them.
5 Must-Have Customer Service Tools Other Than Social Media
While social media can help businesses provide great customer service, it is not the only choice. Alleli Aspili, Senior Specialist for Business Development in Infinit-O examines five other alternatives that businesses must consider investing on.
Preparing Shipping, Warehousing, and Your Team for Holidays 2016
For e-commerce players the holidays will likely bring about increased stock quantities, hyperactive shoppers and a surge of fulfillment needs. Brandon Levey, CEO of Stitch Labs shares some ideas to simplify your operations and create a better rhythm of productivity.
Why Workplace Well-Being Is Good For Business
There are multiple reasons why looking after the health of your staff is a good thing. But crucially, aside from the moral and ethical implications, it impacts on your bottom line, says Melanie Astbury, HR Manager at officekitten.co.uk.
Safeguard Holiday Shopping Before Deals Turn Into Steals
While online shopping can be incredibly convenient instead of running to multiple stores searching for gifts, and it gives consumers the opportunity to cash in on exclusive savings, hackers are also planning for the influx of online orders, says Shaun Murphy, CEO and Inventor of SNDR.com. He shares ways to protect yourself.
6 Ways To Improve The Checkout Experience
Retailers are losing $18 billion annually due to shopping cart abandonment. Research shows over 2 out of 3 users who add items to their online shopping cart leave without making a purchase. Haresh Kumar VP of Marketing, Moovweb shares six ways that give companies a clear roadmap to better checkouts.
Protecting Small Business Data – Six Expert Tips
For small firms, as is with larger ones, safeguarding data is supremely important. David Zimmerman, CEO of LC Technology International shares six best practices for small businesses that need to protect their most valuable asset.
How Managed Hosting Helps Get Startups Off The Ground
Managed hosting offers a range of advantages for startups, many of which directly address the top reasons for failure in the industry, says Alan Glazer, Senior Product Manager at Hostway Services, Inc.
The Legal Side of Entrepreneurship
John Vrionis, partner at Lightspeed Venture Partners, shares an article that highlights the advice of two lawyers on issues ranging from financing to patent trolls.
Enhancing Your Bare-Bones Marketing Budget With Public Speaking
While many small businesses turn to social media and websites for inexpensive advertising, local speaking opportunities can provide exceptional marketing value with virtually no direct cost, says Lauren Sergy, founder of Up Front Communication.
3 Tips For Hiring Managers On How To Recruit Veterans
Justin Constantine, who served with the Marines in Iraq and now works as a liaison between the military and corporate communities, puts together some valuable tips for hiring managers who are looking to recruit veterans.
Customizing Marketing Strategies According To Your Business Needs
Whether you are an established businessman or have just boarded the train of entrepreneurship, knowledge and understanding of marketing principles is a must. Brian Zeng, owner and the chief marketing officer of OwnOnly, shares some of the marketing principles he follows in his business.
As Year-End Approaches, 4 Things Businesses Should Do Now To Ensure 2015 Success
The end of the fiscal year marks a time of reflection and a chance for businesses to set forth tactics and goals to boost performance and profitability when leaping into the next fiscal year. Richard Milam, the Founder and CEO of EnableSoft Incorporated suggest five areas to look at.
How Search Engine Optimization Can Bring You More Clients
On Yavin is the founder and CEO of Exactive Marketing LTD shares how search engine optimization (SEO) can help your business gain clients by effectively using the power of the most popular search engine - Google.
Making The Transition from Entrepreneur To Leader
John Vrionis, partner at Lightspeed Venture Partners shares an article by CEO of DataStax Billy Bosworth that offers a multi-faceted, in-depth view of what it means to be a leader.
How To Motivate Long-Serving Staff
If managers fail to recognise that a worker has lost interest in their role it can lead to that valued employee leaving for a new challenge. Melanie Astbury, HR Manager for officekitten.co.uk offers some tips for spotting a bored worker and how to reignite their interest.
Outsourcing: The Pros And Cons
by Chloe Hashemi, marketing consultant for film and video production company LAMBDA Films
If you’re considering outsourcing, the likelihood is you have been tempted by...
Withering On The Job Vine: Assessing If It’s Time To Move On
Remaining at a job even though you're unhappy or unappreciated is like dangling on a low rung in Purgatory. If you're plagued by any of these warning signs at the office, it may be time to come up with an exit strategy, shares Vicky Oliver, author of "Bad Bosses, Crazy Coworkers & Other Office Idiots".
4 Ways Team Activities Can Boost Your Company Culture
When you incorporate group activities into your employees’ lives at work, it builds company culture by establishing and enhancing relationships within the organization, says Dusty Wunderlich, founder and CEO of Bristlecone Holdings
What You Need To Know About Motivating Your Team
There are several factors that go into creating a successful business, but certainly one of the most important is building - and growing - an outstanding team. Try looking toward the four drivers of motivation — to acquire, to bond, to comprehend, and to defend — to encourage people at your company to do their best work, says Chuck Cohn, CEO and founder of Varsity Tutors.
Friends In Remote Places – Nurturing Relationships With Unlikely Suppliers
Ever tried starting a business that is almost entirely reliant on individuals without access to phone or email, who are based in remote villages on the other side of the world? Rob Arnott, founder of Okapi Home, a UK-based homeware brand sourcing all its products from small-scale businesses in East and Southern Africa, offers his advice.
Looking For A Reseller? Keep These 3 Tips In Mind To Find The Right...
If you’re in the market for hardware, how do you know what to look for in a reseller? What’s the best way to determine which one is right for you and your company? Tony Tembunde, Director at Network-Guarantee, shares three tips that can help.
How To Hire Rock Star Employees
The definition of a rock star is a celebrity in any field or profession who is highly admired. Hiring someone who will be “highly admired” in the workplace is the ultimate goal when filling any type of position, says Brian Sutter, Director of Marketing for Wasp Barcode Technologies.
[Infographic] How Non-Techies Can Find The Right Tech Talent
Finding the right talent in this competitive job landscape is tough enough, but it's far worse when you're a technology startup founder without a technology background. Here's an infographic perfect for a non-technie founder that looks at the process of finding and hiring the right IT candidates to fit your team.
4 Key Lessons JotForm Learned From Its Users
Steve Gibson, director at online form builder JotForm, shares four of the key lessons they've learned from their customers.
You Need To Prepare To Manage Your People
Having passion won’t automatically make you a great people manager. While it may help you engage employees, without a plan to help you hire and manage them, you’ll burn out fast. Matt Straz, founder & CEO of Namely, shares some people management aspects of running the business for which you should prepare.
5 Tips To Framing The Content Share
Too many bloggers waste their words and work with lackluster shares, says Varda Meyers Epstein, cheif blogger for Kars4Kids. She shares five of my best secrets for making the most of the social media share.