Professionalisms
10 Leadership Skills Every Small Business Owner Must Master
Are you an owner who is ready to lead? If you are, there are ten skills you must master, insists Sherry B. Jordan, author of "Plan It! Do It! Love It!: Be Outrageously Successful in the Small Business Lifestyle".
6 Key Trends Shaping This Year’s Mobile Holiday Shopping Season
The holidays are approaching, and mobile is going to play a bigger role in eCommerce than ever before. Ajay Kapur, CEO and Founder of Moovweb highlights six key mobile holiday shopping trends he's seeing take shape for 2015.
Five Tips For People-Centric Data Security This Holiday Season
In the aftermath of recent data breaches, two thirds of consumers say they don't trust retailers with their payment and personal information. One important strategy for keeping data private and secure on major holidays and beyond is to focus on people, not just on technologies, insists David Kidd, Vice President of Governance, Risk & Compliance at Peak 10.
Improving Employee Recognition Efforts – Overcoming The Challenges
by Steve Sims, CDO of Badgeville
A recent Gartner report clearly illustrated the need for recognition of quality performance for employees. The report states, “Recognizing...
Tips On Negotiating A Licensing Agreement For Your Patent
For many entrepreneurs and inventors, mass producing and distributing products simply doesn’t play to their strengths. Licensing your product may be a way to go. Andrew Armstrong shares four tips to help you and your licensee hash out the fairest terms possible in a licensing agreement.
Website Building Checklist: Supporting Your Brand
Building a website that supports its brand is not as easy as one might think. Some important components and strategies are often overlooked when designers and decision-makers begin their website-building journey. JR Reichl of Hostway Services, Inc. shares a checklist that will help ensure that nothing falls through the cracks.
Small Business Loan Lingo: Terms You Need To Know
When it comes to looking for a small business loan, the more research you do on what the various words and phrases mean, the better you can navigate the loan process. Jocelyn Baird, NextAdvisor highlights some of these terms.
Top 5 Tips To Successfully Recruit Creative Talent
Smaller companies can still find the experienced talent they need if they use creative practices and focus on relationship building. If you’re the hiring manager for your company, Marina Djordjevic, Director of Talent Acquisition at Idean shares five tips that can help you find the right people.
Surviving And Maximizing Sales This Holiday Season
The holiday season is here and those who embrace new customer habits will win the sale. Forecasts anticipate consumers to shell out more than $630 billion dollars between now and Christmas. Chip Bell offers crucial insight for business leaders to do a reality check and ultimately conquer competition.
5 Ways To Kick Start Mobile Marketing For Your Small Business
In our mobile era, people are using phones for many reasons, not least of which is shopping. For small businesses looking for a starting point, Gary Cowan, senior vice president of DataSphere shares five ways they can begin engaging with their mobile customers in a meaningful way.
Save Yourself – Three Smart Email Strategies That Can Save Your Job
As Hillary Clinton, CIA leaders, Sony executives and countless other professionals have recently learned, a single email can damage your career aspirations, reputation, marriage or company’s stock price. Mike Song, lead author of "The Hamster Revolution: How to Manage Your Email Before It Manages You" shares 3 useful strategies that every professional should use to avoid getting destroyed by email and other forms of e-communication.
Four Common Fears About Employee Feedback (And How To Overcome Them)
It’s a difficult thing to balance protecting your company’s image with the need to get honest, frequent feedback from your employees. Tom Silk, Executive Vice President of WorkStride shares some common fears that keep managers from asking for employees’ opinions and how to overcome them.
5 Must-Have Customer Service Tools Other Than Social Media
While social media can help businesses provide great customer service, it is not the only choice. Alleli Aspili, Senior Specialist for Business Development in Infinit-O examines five other alternatives that businesses must consider investing on.
Preparing Shipping, Warehousing, and Your Team for Holidays 2016
For e-commerce players the holidays will likely bring about increased stock quantities, hyperactive shoppers and a surge of fulfillment needs. Brandon Levey, CEO of Stitch Labs shares some ideas to simplify your operations and create a better rhythm of productivity.
Why Workplace Well-Being Is Good For Business
There are multiple reasons why looking after the health of your staff is a good thing. But crucially, aside from the moral and ethical implications, it impacts on your bottom line, says Melanie Astbury, HR Manager at officekitten.co.uk.
Safeguard Holiday Shopping Before Deals Turn Into Steals
While online shopping can be incredibly convenient instead of running to multiple stores searching for gifts, and it gives consumers the opportunity to cash in on exclusive savings, hackers are also planning for the influx of online orders, says Shaun Murphy, CEO and Inventor of SNDR.com. He shares ways to protect yourself.
6 Ways To Improve The Checkout Experience
Retailers are losing $18 billion annually due to shopping cart abandonment. Research shows over 2 out of 3 users who add items to their online shopping cart leave without making a purchase. Haresh Kumar VP of Marketing, Moovweb shares six ways that give companies a clear roadmap to better checkouts.
Protecting Small Business Data – Six Expert Tips
For small firms, as is with larger ones, safeguarding data is supremely important. David Zimmerman, CEO of LC Technology International shares six best practices for small businesses that need to protect their most valuable asset.
How Managed Hosting Helps Get Startups Off The Ground
Managed hosting offers a range of advantages for startups, many of which directly address the top reasons for failure in the industry, says Alan Glazer, Senior Product Manager at Hostway Services, Inc.
The Legal Side of Entrepreneurship
John Vrionis, partner at Lightspeed Venture Partners, shares an article that highlights the advice of two lawyers on issues ranging from financing to patent trolls.
Enhancing Your Bare-Bones Marketing Budget With Public Speaking
While many small businesses turn to social media and websites for inexpensive advertising, local speaking opportunities can provide exceptional marketing value with virtually no direct cost, says Lauren Sergy, founder of Up Front Communication.
3 Tips For Hiring Managers On How To Recruit Veterans
Justin Constantine, who served with the Marines in Iraq and now works as a liaison between the military and corporate communities, puts together some valuable tips for hiring managers who are looking to recruit veterans.
Customizing Marketing Strategies According To Your Business Needs
Whether you are an established businessman or have just boarded the train of entrepreneurship, knowledge and understanding of marketing principles is a must. Brian Zeng, owner and the chief marketing officer of OwnOnly, shares some of the marketing principles he follows in his business.
As Year-End Approaches, 4 Things Businesses Should Do Now To Ensure 2015 Success
The end of the fiscal year marks a time of reflection and a chance for businesses to set forth tactics and goals to boost performance and profitability when leaping into the next fiscal year. Richard Milam, the Founder and CEO of EnableSoft Incorporated suggest five areas to look at.
How Search Engine Optimization Can Bring You More Clients
On Yavin is the founder and CEO of Exactive Marketing LTD shares how search engine optimization (SEO) can help your business gain clients by effectively using the power of the most popular search engine - Google.
Making The Transition from Entrepreneur To Leader
John Vrionis, partner at Lightspeed Venture Partners shares an article by CEO of DataStax Billy Bosworth that offers a multi-faceted, in-depth view of what it means to be a leader.
How To Motivate Long-Serving Staff
If managers fail to recognise that a worker has lost interest in their role it can lead to that valued employee leaving for a new challenge. Melanie Astbury, HR Manager for officekitten.co.uk offers some tips for spotting a bored worker and how to reignite their interest.
Outsourcing: The Pros And Cons
by Chloe Hashemi, marketing consultant for film and video production company LAMBDA Films
If you’re considering outsourcing, the likelihood is you have been tempted by...
Withering On The Job Vine: Assessing If It’s Time To Move On
Remaining at a job even though you're unhappy or unappreciated is like dangling on a low rung in Purgatory. If you're plagued by any of these warning signs at the office, it may be time to come up with an exit strategy, shares Vicky Oliver, author of "Bad Bosses, Crazy Coworkers & Other Office Idiots".
4 Ways Team Activities Can Boost Your Company Culture
When you incorporate group activities into your employees’ lives at work, it builds company culture by establishing and enhancing relationships within the organization, says Dusty Wunderlich, founder and CEO of Bristlecone Holdings