Professionalisms
Your 2016 Budget: A Cost And Analysis Guide For Business Owners
Every year’s end, business owners, CEOs, and CFOs strive to reduce their operational expenses, while also maintaining and increasing the business’s productivity and profits when creating their next year’s budget. What key analyses should business leaders consider when establishing their budget for the new year?
Why All Great Business Leaders Are People Artists
People Artists cultivate meaningful relationships with colleagues in order to foster work excellence. They are what an organization needs to combat the epidemic of toxicity in the workplace, argues Jennifer Lumba, Chief Marketing Officer of Rideau Recognition Solutions.
Are You Hiding Behind Your Business Name?
Founder of SunDocumentFilings Stan Huser shares everything you need to know about registering your business name and filing a DBA.
Best Ways To Target E-Commerce Customers
Online shopping is more popular than ever. But what are the best ways to go about targeting certain e-commerce customers? Nikole Haiar, Director of Marketing at Hostway Services, Inc. takes us through a few top strategies.
4 Ways To Stay Ahead Of Cyber Hackers This Holiday Season
With the holiday shopping season upon us, store owners and consumers alike are preparing for the rush. Behind the scenes though, cyber hackers have also marked their calendars in hopes of capitalizing on mass crowds hitting the sales – both in stores and online, warns Andrew Bagrin, founder and Chief Executive Officer of My Digital Shield (MDS).
Hectic Holiday Season: 10 Tips For Rolling Out The Red Carpet For Your Customers
The holidays are hectic and can be stressful for customers and staff alike. Donna Cutting, Founder & CEO of Red Carpet Learning Systems, Inc. and the author of "501 Ways to Roll Out the Red Carpet for Your Customers" shares how you can roll out the red carpet for them both so that you may find yourself earning rave reviews and repeat customers in the new-year.
The Top Five Things SMBs Need To Do NOW To Protect Their Data
Every organization, large or small, is vulnerable when it comes to data loss and disaster, and threats come in many forms: weather, power outages, computer viruses, data corruption, disk drive faults, and everyone’s favorite – human error. Christophe Bertrand, Vice President, Product Marketing for Arcserve shares five critical steps that SMBs would be wise to take now before the next data loss event strikes.
Santa Claus Is Coming To Town: Preparing Your Small Business For The Holiday Season
A holiday time can impose pressures on a small business which may stretch it to breaking-point. So, what can you do, in your small business, to prepare for the holiday season? Heather Foley, consultant at etsplc.com shares five areas you may want to look at.
Six Rebellious Beliefs That Can Change The Workplace
The optimistic workplace is a vibe that gives you hope that good things will come from your hard work. It emerges when people dare to look for what’s right at work, and in what’s working, shares Shawn Murphy, author of "The Optimistic Workplace: Creating an Environment That Energizes Everyone".
It’s A Numbers Game: The Little-Known Email Marketing Metrics You Should Be Paying Attention...
When it comes to analyzing your email marketing campaigns, there are the standard statistics that everyone pays attention to like clicks, opens, and unsubscribes, but the true beauty of email marketing analysis comes from the lesser-known data, says Eric Krattenstein, United States CMO for Mailify.
3 Challenges Your Business Should Consider Before Expanding International
Before going international, there are still a few hard facts every online retailer should consider. Mark Fabian Henkel, co-founder and CEO of Paymill, shares three tips detailing how shops can avoid stumbles with their international expansion.
10 Leadership Skills Every Small Business Owner Must Master
Are you an owner who is ready to lead? If you are, there are ten skills you must master, insists Sherry B. Jordan, author of "Plan It! Do It! Love It!: Be Outrageously Successful in the Small Business Lifestyle".
6 Key Trends Shaping This Year’s Mobile Holiday Shopping Season
The holidays are approaching, and mobile is going to play a bigger role in eCommerce than ever before. Ajay Kapur, CEO and Founder of Moovweb highlights six key mobile holiday shopping trends he's seeing take shape for 2015.
Five Tips For People-Centric Data Security This Holiday Season
In the aftermath of recent data breaches, two thirds of consumers say they don't trust retailers with their payment and personal information. One important strategy for keeping data private and secure on major holidays and beyond is to focus on people, not just on technologies, insists David Kidd, Vice President of Governance, Risk & Compliance at Peak 10.
Improving Employee Recognition Efforts – Overcoming The Challenges
by Steve Sims, CDO of Badgeville
A recent Gartner report clearly illustrated the need for recognition of quality performance for employees. The report states, “Recognizing...
Tips On Negotiating A Licensing Agreement For Your Patent
For many entrepreneurs and inventors, mass producing and distributing products simply doesn’t play to their strengths. Licensing your product may be a way to go. Andrew Armstrong shares four tips to help you and your licensee hash out the fairest terms possible in a licensing agreement.
Website Building Checklist: Supporting Your Brand
Building a website that supports its brand is not as easy as one might think. Some important components and strategies are often overlooked when designers and decision-makers begin their website-building journey. JR Reichl of Hostway Services, Inc. shares a checklist that will help ensure that nothing falls through the cracks.
Small Business Loan Lingo: Terms You Need To Know
When it comes to looking for a small business loan, the more research you do on what the various words and phrases mean, the better you can navigate the loan process. Jocelyn Baird, NextAdvisor highlights some of these terms.
Top 5 Tips To Successfully Recruit Creative Talent
Smaller companies can still find the experienced talent they need if they use creative practices and focus on relationship building. If you’re the hiring manager for your company, Marina Djordjevic, Director of Talent Acquisition at Idean shares five tips that can help you find the right people.
Surviving And Maximizing Sales This Holiday Season
The holiday season is here and those who embrace new customer habits will win the sale. Forecasts anticipate consumers to shell out more than $630 billion dollars between now and Christmas. Chip Bell offers crucial insight for business leaders to do a reality check and ultimately conquer competition.
5 Ways To Kick Start Mobile Marketing For Your Small Business
In our mobile era, people are using phones for many reasons, not least of which is shopping. For small businesses looking for a starting point, Gary Cowan, senior vice president of DataSphere shares five ways they can begin engaging with their mobile customers in a meaningful way.
Save Yourself – Three Smart Email Strategies That Can Save Your Job
As Hillary Clinton, CIA leaders, Sony executives and countless other professionals have recently learned, a single email can damage your career aspirations, reputation, marriage or company’s stock price. Mike Song, lead author of "The Hamster Revolution: How to Manage Your Email Before It Manages You" shares 3 useful strategies that every professional should use to avoid getting destroyed by email and other forms of e-communication.
Four Common Fears About Employee Feedback (And How To Overcome Them)
It’s a difficult thing to balance protecting your company’s image with the need to get honest, frequent feedback from your employees. Tom Silk, Executive Vice President of WorkStride shares some common fears that keep managers from asking for employees’ opinions and how to overcome them.
5 Must-Have Customer Service Tools Other Than Social Media
While social media can help businesses provide great customer service, it is not the only choice. Alleli Aspili, Senior Specialist for Business Development in Infinit-O examines five other alternatives that businesses must consider investing on.
Preparing Shipping, Warehousing, and Your Team for Holidays 2016
For e-commerce players the holidays will likely bring about increased stock quantities, hyperactive shoppers and a surge of fulfillment needs. Brandon Levey, CEO of Stitch Labs shares some ideas to simplify your operations and create a better rhythm of productivity.
Why Workplace Well-Being Is Good For Business
There are multiple reasons why looking after the health of your staff is a good thing. But crucially, aside from the moral and ethical implications, it impacts on your bottom line, says Melanie Astbury, HR Manager at officekitten.co.uk.
Safeguard Holiday Shopping Before Deals Turn Into Steals
While online shopping can be incredibly convenient instead of running to multiple stores searching for gifts, and it gives consumers the opportunity to cash in on exclusive savings, hackers are also planning for the influx of online orders, says Shaun Murphy, CEO and Inventor of SNDR.com. He shares ways to protect yourself.
6 Ways To Improve The Checkout Experience
Retailers are losing $18 billion annually due to shopping cart abandonment. Research shows over 2 out of 3 users who add items to their online shopping cart leave without making a purchase. Haresh Kumar VP of Marketing, Moovweb shares six ways that give companies a clear roadmap to better checkouts.
Protecting Small Business Data – Six Expert Tips
For small firms, as is with larger ones, safeguarding data is supremely important. David Zimmerman, CEO of LC Technology International shares six best practices for small businesses that need to protect their most valuable asset.
How Managed Hosting Helps Get Startups Off The Ground
Managed hosting offers a range of advantages for startups, many of which directly address the top reasons for failure in the industry, says Alan Glazer, Senior Product Manager at Hostway Services, Inc.