Professionalisms
What Start-Ups Need To Know About Employment Law
The sheer volume of employment laws can be daunting. Because of this, many companies inadvertently follow practices that are in fact violations of employment law. If left unaddressed they can cause trouble, warns Paige Zandri, Attorney Network Director at Priori Legal.
How To Get The Boss To Buy Into Your IT Solutions
Tom Cooper of Helping Geeks Communicate and Peak 10 solution engineer Reg Staples says seeing ourselves first and foremost as business problem solvers is a critical factor in our long-term success as technologists.
Don’t Settle For Business As Usual
There are millions of organizations doing business as usual. But, business as usual will never be remarkable, says Randy Ross, author of "Remarkable!: Maximizing Results through Value Creation".
Pros & Cons Of Non-Compete Agreements
One size does not fit all when it comes to non-compete agreements, and there are pros, cons and limitations to their use. Mike Freed, attorney at Gunster, shares some of the most critical pros, cons and limitations.
Why Your Startup Needs To Do More To Qualify Your Inbound Sales Leads
Too many once-promising sales leads go sour because they’re not managed properly – instead of a budding customer relationship, these sales leads turn into unanswered phone calls and dead email threads. Gregg Schwartz, vice president of sales and marketing at Strategic Sales & Marketing looks at a few reasons why your startup needs to qualify your inbound sales leads.
Overcoming Business Challenges: 5 Ways To Get Back Your Business
Running your business definitely has its challenges. It’s how you deal with them that makes the difference. Diana Ennen, President of Virtual Word Publishing and author of “Virtual Assistant, The Series: Become a Highly Successful, Sought After VA“ shares a few tips to overcome your business challenges.
A Beginner’s Guide to Programmatic Advertising & RTB
“Programmatic” ad buying typically refers to the use of software or automation to purchase digital advertising, as opposed to the traditional and timely processes. The means in which ads are bought and sold is through a live auction, on a per-impression basis, called real-time bidding. Andrew Fischer, Co-Founder and CEO of Choozle shares more.
Make Glassdoor Work for Your Company
Glassdoor is a fantastic resource for companies and job-seekers alike. However, it can be difficult for businesses to navigate exactly where to start. Kevin Umeda is director of sales planning and coordination at Balboa Capital shares a few things they can do to take full advantage of what Glassdoor has to offer.
A Dozen Ways To Avoid Getting Abandoned At The Register
According to the Baymard Institute, many e-commerce sites experience abandonment rates between 60 and 75 percent. Josh Hatfield, Senior Manager, Digital & Cloud Sales at Hostway Services, Inc. shares some techniques to make sure your customers don't bail on you.
Top 3 Security Takeaways From 2015
What were the top three security takeaways for 2015? And more importantly, what can business owners and managers do about them? Bill Carey is Vice President of Marketing & Business Development at Siber Systems Inc. discusses.
7 Keys To Marketing Success For Small Businesses
Startup marketing today requires the right combination of content marketing and PR. Tony Schubert, the founder and CEO of Nerdigital Marketing, shares some keys to marketing success for startups.
10 Things You Need To Do When An Employee Resigns
Whether it’s a bolt out of the blue or completely expected, there are several things you need to do when an employee quits, plus a few additional things you should do to make their departure as smooth as possible for both of you, says Ian Cowley, Managing Director of cartridgesave.co.uk.
5 Benefits Of Accounts Payable Software
Even the most talented accounts payable team can present inefficiencies that cost your business unnecessary time and money. Steve Smith, U.S. Chief Operating Officer at Esker shares five of the benefits accounts payable software can provide your business:
Beyond The Basics: Create A List Of Interview Questions That Reveal The Truth About...
Asking the right questions during the hiring period can help narrow down a field of applicants and ensure that you are hiring the best person for the job, insists Omer Tadjer, CEO and co-founder of collaborative recruiting company Comeet.
3 Ways Your Website Can Grow Your Startup In 2016
There are actually a few web design trends poised to be very prominent in 2016 that have been tested, and shown to improve conversion rates on any website when used correctly. Wes McDowell of The Deep End shares three of the newest trends in website design and user experience that you can use today in order to increase conversion rates on your own site.
Five Steps To Amplifying Retail Profits In 2016
It’s now time to start planning for success in 2016. But how can you start striving for success if you don’t know definitively what success should look like for your business in comparison to your competitors? CEO of Stitch Labs Brandon Levey shares his thoughts.
Pinterest For Business: 4 Tips That Pay Off
With Pinterest boasting a whopping 100 million active users it can be a marketer’s dream: active, loyal, and with disposable income that they want to spend. So how do companies tap into this engaged audience? Leeyen Rogers, VP of Marketing at JotForm, shares some best practices.
Creating A Pocket Of Excellence When Surrounded By Mediocrity
To create pockets of excellence within an organization requires leaders to shield their employees from the negative or mediocre influences that undermine performance. Employees need to be coached on how to positively deal with the negativity when it does breach the pocket, says Shawn Murphy, author of “The Optimistic Workplace“.
Cyber Security At The Start
Typically, the idea of cyber security comes later down the road after a company compromise or when the organization is filing for compliance & regulations. Yet cyber security should be a crucial consideration for entrepreneurs during the initial steps of creating their vision, argues Andrew Ostashen of Vulsec.
Why Success Shouldn’t Be Defined By Revenue, Shareholders, Or Even You
Investor dollars or impressive bottom lines are important for any business, but what these companies fail to realize is that steadfast customer loyalty is the ultimate mark of eminence, says Allison Conkright Engel, Global Marketing Strategy, Sr. Manager - Dell for Entrepreneurs.
5 Must-Haves For Your Shopping Cart
When it comes to offering a top-notch customer experience, one aspect of a retailer’s website is often overlooked: the shopping cart, says Stephen Fontenot of Hostway Services, Inc.
Four Ways To Improve Your Company’s HR In 2016
Instead of hoping human resources issues will resolve themselves in the new year, take a serious look at whether your systems are in good working order. It could mean the difference between a smooth, successful year and one you’d rather not look back on, says Mark Sinatra, CEO of Staff One.
Key Metrics In Managing A Successful Company
Key Performance Indicators can help to evaluate your company and measure and determine the potential of your business concept, says Jeffrey Camp, President and CEO of Ox Bonding. He shares how you can work KPIs into your business to help you understand and grow your business.
Payments: The Last Mile Of Online Customer Intimacy
Removing barriers for your customers is a hallmark of customer intimacy, and customer intimacy is one of three value disciplines that every company must master to dominate their market, says Kurt Bilafer, Global Vice President Sales & Success at WePay.
Nine Types of Clients You Should Cut Loose In 2016
Every great gardener knows the benefits that winter pruning will have come springtime. Michael Houlihan and Bonnie Harvey, authors of “The Entrepreneurial Culture“ and “The Barefoot Spirit“ explain how that basic gardening principle can have a huge impact on your business when you use it to cut unruly clients loose.
Million Dollar PR On A Dime
For small startups, the kind of expense far bigger companies throw at managing PR is simply and sadly out of reach. But that doesn't mean you can't launch into the press spotlight, says Ann Noder, CEO of Pitch Public Relations. She suggests five ways businesses can leverage opportunities with the media and land feature stories without spending a fortune.
Smart Spending Tips For Small Businesses To Start Off The New Year Right
There’s a way for small businesses to roll into the New Year without rolling into debt, and that is by spending smartly. Erin Warren, SVP of Marketing, Splender shares some tips to make sure your small business spends wisely.
How To Prepare For Your January Cash Flow Problems Right Now
January is a grim month for many businesses tipping them into suffering cash flow problems. Carl Faulds, managing director of Cashsolv, shares some ideas on how to tide over the period.
Using Competency Based Interviewing To Build Your Strongest Team
Start-up organizations that have neither the time nor the resources to deal with high turnover or alienating customers by hiring the wrong employee are increasingly turning to competency-based behavioral interviewing techniques, says business consultant Andrew Armstrong.
Seven Big Rules To Follow When Firing A Client
Firing a client is one of the most difficult decisions a business owner will ever make. So, how do you do it properly? Michael Houlihan and Bonnie Harvey, authors of “The Entrepreneurial Culture: 23 Ways To Engage and Empower Your People“ and “The Barefoot Spirit: How Hardship, Hustle, and Heart Built a Bestseller“ shares seven rules to follow when firing a client.