Professionalisms
4 Tips To Build A Deep Virtual Bench Of Talent
Winning teams – in sports, business and in all areas of life – have deep benches. Keith Johnstone, Head of Marketing of Peak Sales Recruiting shares 4 ways to build a strong virtual bench in your organisation.
6 Golden Rules Of Perfect Social Media Visuals
Posting free stock photos on your social media is like telling your clients, “hey, I am not so creative” or “look, I don’t care enough to make my own visuals”, says Areg Vardanyan, founder and COO of AYYO Marketing.
Top 5 Ways To Reduce Holiday Stress
The holiday season can be a wonderful time to spend with friends and family. However, for many, it is a period of high stress and anxiety. Eric Fishman, MD aka Dr. MONQ shares some suggestions on 5 top ways to reduce holiday stress.
Referrals 101: Five Easy Tips To Help You Network And Discover Top Talent
Word of mouth is a powerful and often overlooked way to find great talent and fill open positions in your small business. Scott Wintrip, author of “High Velocity Hiring: How to Hire Top Talent in an Instant“ shares how a referral system will help you find the perfect job candidates and keep your company going strong.
The Trump Communication Lesson: Delivery Is Everything
As a corporate trainer who teaches topics ranging from communication to leadership skills, it always amazes Dana Brownlee that so many of the principles boil down to the mantra “It’s not what you say, but how you say it.”
10 Ways To Promote Your Small Business For Free
There are plenty of ways to promote your small business for free. Brian Sutter, Director of Marketing, Wasp Barcode Technologies shares 10 simple but effective tactics.
Want To Accelerate Small Business Growth? Then Turn To The Cloud.
How can small businesses in Singapore empower growth, but maintain brand loyalty? Zakir Ahmed, General Manager of Asia at Oracle NetSuite shares four tactics that smaller companies can leverage to ensure that they achieve their business objectives whilst retaining a high level of customer satisfaction and loyalty.
How To Prepare Your Business For A Natural Disaster
Whether it’s a hurricane, tornado, flood, or earthquake, natural disasters can strike at any time and with very little warning. Any business, whether small or large, can preclude data and document loss by taking these precautions shared by Jesse Wood, CEO of eFileCabinet.
5 Reasons Your Product Isn’t Selling — Yet
Whether you’ve been selling your product for years or just a few months, seeing a slow stream of sales, or no sales at all, is disheartening. The good news is you can avoid making the same mistakes that have lead to the demise of so many products, says Jessica Thiefels.
Streamline Your Sales Process With These Five Proven Techniques
A clearly defined sales model will elevate your company to the next level and give you the competitive edge you need to survive and thrive. Use the five tips above as a starting point to boost your sales and growth, regardless of what type or size of company you operate.
Why Most Partnerships Fail! And Steps to Prevent Failure…
Different companies/persons enter into strategic partnerships in order to grow their business and bring more value to their end customers and reduce their financial risks. But many alliances do not end on a happy note, points out founder and CEO of Tradeconductor Soulaima Gourani.
5 Ways Stock Art Is Killing Your Small Business Brand
Everything about your brand, from your business name to your logo to your web design, should support and communicate your brand’s unique identity. So why on earth would you consider using stock art or stock images to represent your brand, asks Katie Lundin.
Customer Success: The Secret Ingredient For Engagement
If you want a successful company, you first need a Customer Success department (not to be confused with Customer Service). These problem solvers, connectors, and BFF insiders can help your customers thrive and keep them loyal to your brand. Here, Membership Economy expert Robbie Kellman Baxter explains what Customer Success is, why it is different from Customer Service, and how it can launch your brand to the top.
How To Build An SEO Strategy To Dominate Search Results
Looking to build a focused SEO strategy that will stand the test of any algorithm update? Owner of the leading London SEO company, Bigfoot Digital, Mark Woodcock has the answers.
Stress: 3 Ways To Keep it From Killing You
Marianne Clyde, author of "Zentivity™: How to Eliminate Chaos, Stress and Discontent in Your Workplace" shares a few basic principles will serve you well as you encounter stress, so it does not become chronic, potentially leading to depression or anxiety or some life threatening physical illness.
Surprising Tricks For Powerful Public Speaking
Speaking in front of a group in any business setting, whether it’s a formal presentation, a meeting or on a conference call, requires not only that you have a well-prepared message, but that you deliver it clearly. Paul Geiger, author of "Better Business Speech: Techniques, Tricks, and Shortcuts for Public Speaking at Work" shares some powerful tips.
5 Unusual Ways To Connect And Engage Your Employees
If you want a prosperous business performance, your employees need to be happy and engaged. Eva Wislow, a career coach at CareersBooster, shares ways that’ll help you connect and engage your employees.
Business Prenup: What To Do Before You Start A Company With A Partner
Before you get started on a closely held business with your best friend (or a few friends), though, think pragmatically on the front end to avoid headaches at the back end, advise legal experts Mark Zyla and Jessica Wood.
How Finance Can Usher In Digital Transformation With One Key Resource
In today’s digitally empowered world, businesses that leave key departments in the technological dust will suffer strategically. Andrew Durlak, Co-Founder & VP of Operations at Scout RFP asserts that the first step is to expand your focus on digital transformation for the company and zero in on oft-looked over departments that are under finance’s leadership.
The 5 Core Values That All Great Leaders Have
Having strong core values and making sure one’s actions and one’s business aligns with them has a profoundly healthy and positive influence on an organization. Shawn Vij, author of "Moral Fiber: Awakening Corporate Consciousness" shares the five key values that outstanding leaders share.
6 Guerrilla Marketing Tactics For New Businesses
The fact that guerrilla marketing is low-cost doesn’t go at the expense of its quality. Nate Vickery, editor-in-chief of Bizzmarkblog.com suggests a few guerrilla marketing strategies to jazz up your promotional activities.
The Firewall Is Dead – What Can Businesses Do To Protect And Secure Their...
To combat modern cyber warfare, we need to look at our defenses as part of a military strategy where our very existence is at stake, argues David Nagrosst, head of sales for Cyxtera Technologies in Asia Pacific, Australia and Japan.
Reviving Lost Business Etiquette
Even as people around you are losing touch with civility, using proper etiquette can powerfully enhance your personal brand and your company's customer service reputation.
10 Tips To Be A Better Public Speaker
Although public speaking is one of the most common phobias and is often accompanied by dread and worry, relax, because you can learn to deliver an entertaining and educational presentation that holds the audience’s attention. Topher Morrison, author of "The Book on Public Speaking" shares ten of his best tips improve your public speaking skills.
Going Concern Rules And Your Company
During the audit process, the company needs to address the risk that it may not be able to continue as a “going concern.” Specifically, the audit team assesses the management’s conclusion as to whether or not the company can continue to operate while meeting its financial obligations, explains Michael Gallaher, Audit Associate at Sensiba San Filippo.
[Interview] Brian Connell-Tombs, Founder Of CT Compliance Consulting
Knowing the protections to put in place, and particularly the relevant requirements from a regulatory perspective, is essential when it comes to cybersecurity. Brian Connell-Tombs of CT Compliance Consulting stresses the importance of such due diligence.
Do This, Not That Email Marketing Edition
Knowing how to use email marketing throughout the buyer's journey can make a tremendous difference in conversions and repeat sales. Clate Mask, co-author of "Conquer the Chaos: How to Grow a Successful Small Business Without Going Crazy" shares his list of dos and don'ts to keep your email marketing and your business on the right track.
Top Mistakes Businesses Make With Employees
In the job market today, employees don’t stay in one place for as long as they used to. Terry Duncan, President of Duncan Management Inc shares a few things business owners can do to boost morale and keep a higher retention rate.
Four Ways To Build An Elite Team
Can you take the lessons from elite sports organizations and use them to build powerful business cultures? David DeRam, co-founder and CEO at greenlight.guru, thinks so. He shares four ways you can build an elite business team that rivals a championship sports team.
How To Build Your Personal Brand – 8 Tips
In today’s ever-connected, cached-forever world, your personal brand affects who hires you, who fires you, who follows you, and who trolls you, which is particularly important to remember as you enter the job market. Pamela Webber, Chief Marketing Officer at 99designs shares some simple steps that can help you create a personal brand to be proud of that reflects who you are and where you’re going.