Professionalisms
Tackling The Talent Gap: Best Practices For Uncovering New Hires
When entrepreneurs don’t hire and retain the right talent, it can make the challenge of building a business even more difficult. Kristy Campbell, Chief Operating Officer at Rev1 Ventures shares some tips for startups tackling the talent gap.
Startup Founders: Three Must-Ask Questions About Your Data Privacy
In the rush to cultivate clients and consider business scalability, many startups may fail to truly appreciate the immense responsibility that comes with gathering and storing data in the current digital environment, says David Thomas, CEO of data security provider Evident.
How To Improve Your In-App Advertising Performance
Advertising has massively shifted towards adaptation - device, platform, personal user tastes. Karen Karalash explains how the interactive features of the new ad formats, increased in-app experience, and the value they bring have helped all parties benefit.
6 Tips And Tricks To Improving Your Payables Process
While cleaning AP's processes may not be glamorous, it's a task that must be done and done regularly.
Ralph Perdomo of Nvoicepay shares 6 tips and tricks will get your AP process shining in no time.
Timing Matters – A Sneak Peek Into The Mobile App Development Process
Development of a mobile app is a long and cumbersome process comprising of a lot of phases. Read this article and you will understand the importance of app development process and each of its phases.
The Four Types Of Objections That Derail Salespeople (And How To Deal With Them)
Selling is a process, and prospects will say no, in different ways and with different words, at every stage of the journey. Sales acceleration expert Jeb Blount identifies the four types of objections you'll encounter and offers some powerful techniques for turning them around.
Three Ways Your Labels Can Make You More Sales
A label may not be one of the first things that comes to an entrepreneur’s mind when considering ways to create more sales growth, but it definitely should be, says Jared Powell, Principal at Frontier Label.
5 Ways To Coach Your Sales Staff Like A Winning Sports Team
Lance Tyson, author of "Selling Is An Away Game" shares five ways sales leaders can improve their coaching of their sales teams and thus facilitate more team success – much like a sports coach looks for ways to lead his or her team to more wins.
Why Team Building Is Important In A Company
Team building is a very effective exercise for a business and if you make sure you do it right, employees should leave feeling closer and happier in their teams.
13 Powerful Ways You Can Manage Customer Expectations Better To Grow Your Business Faster...
Katie Lundin examines the science of expectation and explores 13 ways that you can better manage your customers’ expectations, create loyal brand followers, and grow your business faster than ever.
Understanding Employment Law And Employee Rights
Businesses have an obligation to operate within the boundaries of the law. It’s therefore imperative for business owners to understand the fundamentals of employment law and respect employee rights.
How To Effectively Market Content As A Startup
Startups tend to have a misconception that only bigger businesses with bigger resources can reap the greatest benefits from content marketing. Gary Nissim, Managing Director at Indago Digital, shares how startups can execute a well-crafted content strategy as well.
The 5 Best Accounting Tools For Improving Your Payment Workflow
by Ralph Perdomo, research analyst at Nvoicepay
Many organizations may be unable to "go all in" with AP automation. Either it’s pricing that keeps them at...
4 Ways To Increase Your Email Click Rates
Email click-through rate is one of the best ways to measure consumer engagement with your brand, but they are also renowned for being one of the biggest challenges of marketing. Jaren Nichols, Chief Operating Officer at ZipBooks, shares some tips.
Brand Identity – 5 Basic Steps You Need To Cover
Your brand identity is one of the most important assets of your small business. This guide above lays out the 5 key steps for creating a brand identity your ideal customers will come back to again and again.
4 Ways To Create A Workplace Environment That Breeds Greatness
Adam Witty's goal is to always hire smart people, and to create a working environment that breeds greatness in them. He shares a few tactics he uses.
5 Ways Your Sales Team Can Get More Out Of The Company’s CRM
by Xavier Musy, Chief Architect of Swiftpage
CRM platforms are already firmly ensconced within the sales technology and strategies of most small and midsized businesses. Sales...
How To Choose The Right POS System For Your Business
by George Urdea, co-founder of Nobly POS
You may be the owner of a number of different restaurant, bars or cafes. Or you may the sole...
5 Ways To Put Power Into Your Presentations
Being able to share your story with others is central to your impact as a leader. Chris Westfall, author of "Leadership Language" shares some things to keep in mind before you craft your next presentation or pitch.
4 Reasons Why You Should Have An Accounting Process In Your Business
Having an accounting function in your business is fundamental to its success. It shows how well (or not) your business is doing and allows you the chance to adjust your strategy, says Krystal Russell, CPA at LYFE Accounting.
Business As A Battlefield
While there are keen and obvious differences between doing business and being on the battlefield, the same lessons apply. Steven Power shares five steps that will give any leader a competitive advantage.
Managing Remote Employees The Right Way
Managing remote employees takes time to find the balance, but you can make it work with the right policies and approaches to management.
Guide Your Prospects Through The Buyer’s Journey With Different Videos
Your video marketing strategy should include a variety of videos to lead prospects along the buyer’s journey as they discover, familiarize themselves with and form a bond with your brand. Jack Anzarouth, president of Digital Ink Marketing shares the different kinds of videos you can use.
3 Ways To Increase Your Google Ranking
Climbing the ranks on Google doesn’t have to be this mercurial thing that only SEO gurus know how to manage. Adam Witty, author of “Authority Marketing“ shares a few tips.
Improving Employee Retention To Build A Strong Team
There’s more to a successful business than making top dollar and having satisfied clients. It’s also important for your staff to enjoy their job and remain loyal to the company, argues Ben Hoffman, co-founder of CityHUNT.
Can A Business Scale Without These 4 Tools?
For a company of any size to reach a level of continued success, its individual departments need to have the tools for scalability, shares Ralph Perdomo.
Global Content Marketing: Expand With An International Strategy
As with any content marketing strategy, the key is connecting with your audience, says Tim John, Director of Business Development at Intrawelt.
5 Myths About Building A Successful Brand And Business
To help you steer clear of the myths that abound, Rachel Strella, founder of Strella Social Media shares some of the misconceptions when entrepreneurs build their brands.
Four Ways To Go Beyond Info Gathering And Build Real Rapport With Your Prospects
It may be a tried-and-true approach to qualifying prospects — but in a world where prospects usually qualify themselves, it just isn't enough anymore. Brian Signorelli explains how to move beyond BANT, earn the prospects' trust, and win their business.
5 Ways Businesses Can Avoid Becoming Ensnared In An Ethical Lapse
Companies should look to get ahead of the curve by incorporating better ethics before damage control forces it upon them, says Dr. Christopher Gilbert, senior consultant at NobleEdge Consulting and author of "There's No Right Way to Do the Wrong Thing".