Professionalisms
The Art Of The Hollywood Hook: How To Grab An Audience In 8 Seconds...
You have eight seconds to convince people that you’ve got something worth hearing about before they zone out, tune out, or check out. Matthew Luhn, author of "The Best Story Wins", shares how you can grab people's attention.
Small Businesses Need To Look Into These Social Media Strategies
It's an absolute myth that online marketing is only for the large, national corporations. Payman Taei, founder of Visme shares a few social media strategies smaller businesses can take advantage of.
Six Mistakes Investment Banks Make Creating M&A Pitch Presentations
A great pitch deck is the result of solid preparation, access to your collective organizational experience, and demonstrates empathy for the audience. Tim Dubes, CMO of Pitchly shares six pitch-deck mistakes to avoid.
How Startups Can Convince Young Professionals To Join Their Fledgling Sales Team
High-growth startups in the software sales space need to hire adept salespeople to be competitive. Keith Johnstone, Head of Marketing of Peak Sales Recruiting shares ways for startups to compensate for, and even take advantage of, their smaller size to attract and retain recent graduates for sales positions.
7 Mistakes That Turn Your Seminar Into A Nightmare
Diane DiResta, CEO of DiResta Communications shares a few reasons why a speaker may fail to deliver a knockout presentation even if they were a confident subject matter expert.
The Top Challenges And Opportunities Of Doing Business In China
Benjamin Barnett, co-founder of Kapow Meggings shares his experience of working with suppliers in China.
How To Avoid Outsourcing Nightmares
by Tesma Gwee, Senior Marketing Manager at ZomWork
Like many of us, you're probably managing several projects at once (some of them could be your...
5 Ways To Make Machine Learning Work For Your Small Online Store
The e-commerce industry is growing quickly and things are changing by the minute. Keeping up can be difficult for smaller brands, but machine learning can be a crucial ingredient to staying in the loop, argues Manish Dudharejia, President and Founder of E2M Solutions Inc.
Escaping The Advertising Void: How Blockchain Can Help Us Stop Spending Billions On Digital...
Brands need a new way to bring organic, word-of-mouth recommendations into their marketing mix in a measurable and scalable way. Melanie Mohr, CEO and founder of YEAY thinks blockchain technology might show the way.
The All-New Innovation Culture: 6 Ways To Involve Everyone, Everywhere, Every Day
What’s needed to keep up in today’s digital and global economy is a culture in which innovation is the mission of everyone, everywhere, every day, insists by Doug Hall, author of "Driving Eureka!".
‘Wide Niches’ Exist – How To Find Them
The key to developing an enduring business model is to find a market for your product that needs your input or expertise, says Nicky Bowers, director of LetLoos.
5 Tips From A Writing Coach That Fiction Writers And Entrepreneurs Can Use
The more confident someone becomes with their writing skills, the more they will be able to reach their reader and get across their intended message. Annalisa Parent, author of "Storytelling for Pantsers" shares five writing tips everyone can benefit from.
Build, Buy Or Build To Buy
With the right partnership in both platform functionality and allied business models, you may find that “buying to build” may produce the winning combination, argues Mr. Gerhardy of Pitchly.
How To Do Product Sourcing
Product sourcing forms the backbone of any company. Only if you source a product accurately can you sell it profitably.
5 Key Trends Impacting Company Performance
Brad Deutser, author of "Leading Clarity" looks at Deutser Clarity Institute’s recent Fourth Quarter Clarity Report to uncover 5 key business trends that are impacting the immediate and long-term viability of organizations, their leaders, their workforce, and their returns.
4 Secrets Your Sales Team Can Learn From The Competitive Sports Arena
by Lance Tyson, President and CEO of Tyson Group and author of “Selling Is An Away Game: Close Business And Compete In A Complex World“
Some popular...
3 Tips For Overcoming ‘Hidden Growth Killers’ That Harm Your Business
All CEOs and entrepreneurs have habits, beliefs and motivators – such as fear – that affect what they do, often unconsciously, says Mark Green, author of "Activators: A CEO's Guide to Clearer Thinking and Getting Things Done".
How Hashtags Can Supercharge Small Business Marketing
To use hashtags effectively, you must do more than just plug them into your tweets on Twitter or posts on Instagram, Facebook or another social network, says Katie Lundin of crowdspring.
9 No-Nonsense Social Media Tips Your Business Can’t Ignore
Do you want to position your company for all of the benefits social media can deliver? Rachel Strella, founder of Strella Social Media shares some no-nonsense ways you can accomplish that.
4 Ways CEOs Can Overcome Mistrust And Make Marketing Their New Best Friend
When done well, marketing will make a CEO look great. Denise Kohnke shates four tips to help CEOs communicate better with their marketing team and give it the kind of support it needs.
Business Philosophy: Asserting Authority vs. Deferring To Experts
Now, a decision needs to be made and as a leader, the final say is yours. When is the right time to trust your gut and when should you defer to your experts?
How To Build A More Cohesive Team – Better Communication And Collaboration Is Essential
Do your business teams collaborate well, with excellent communication and shared ideas? Find out how to achieve this type of cohesiveness for your company.
Want To Thrive In Today’s High-Speed, Hypercompetitive Business World? Teach Your Managers To Iterate
If you want to run a fast, flexible, focused management team, Ed Muzio shares five key practices you should use.
Free Has No Value
When you give without getting anything in return, you actively undermine your value, argues Paul Cherry, author of "The Ultimate Sales Pro".
The Startup Guide To Training Your Sales Team
Employee training is a long term process and to run a successful business, it is important for all organizations, big and small, to establish standard operating procedures as early as they can.
Eight Ways To Become A More Effective Leader
Remember that as a leader, your employees are looking to you to set an example, says Harrison Rogers, founder and CEO of HJR Global.
5 Must-Know eCommerce Tips For Small Businesses
eCommerce is really the only way for businesses to stay alive today, especially as a small business or retailer. Why? Because your customers don’t always live in your neighborhood, Dave Woodward, Chief Revenue and Business Development Officer at ClickFunnels points out.
5 Ways To Build Your Brand Organically
To grow your brand organically, you have to literally plant your seeds, nurture them, and watch the seeds grow. Kevin Stimpson, CEO of Strive & Grind shares 5 steps to help you get there.
If You Want To Make A Sale, Stop Selling And Take These 4 Steps...
Kory Angelin, author of "#sellout: How a Great Experience Can Help You #sellout of Your Product" says that in order to get over that customer wall and actually make a sale, sales people need to know how to stop selling.
User Experience Best Practices For Capturing Consent Post-GDPR
Consent is just one aspect of GDPR where UX designers can provide support to help businesses adhere to the new data protection regulation. Gareth Botha, UX Designer at Evident shares some ways that UX can support compliance.