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Four Marketing Automation Solutions Every SMB Should Have In 2020

2020 is here and it’s time to embrace the new decade with the marketing automation tools that will set your business up for sustained success in the new decade.

Cash Crunch? 5 Unconventional Ways To Fund Your Startup

If you have the proper motivation, standards, hustle, and a dash of imagination, you can find funding in streams most people never consider, says Daniel Pigg of Indiana State University.

Useful Tips To Optimize Your Email Calls-To-Action

A CTA may be a small element, but it determines the overall effectiveness of your campaigns. Make sure you pay enough attention to its optimization, and conversions won’t be long in coming.

Ten Ways To Create A WOW Culture – And Retain Your Best Talent –...

Are you creating what Deb Boelkes calls a "WOW factor workplace"? If not, watch out: You're at risk of losing your best people. Here, she suggests ten things leaders should do — or stop doing — to turn your culture around this year.

Five Design Trends Set To Dominate 2020: What SMBs Need To Know

It never hurts to make decisions based on knowledge of what’s current and modern in the broader competitive landscape and adapting these design trends to reflect your own brand goals, says Pamela Webb.

Five Strategies That Can Take Your Business From Pretender To Contender

The importance of preparation for success in business is much like it is for professional sports teams trying to win a championship. Paul Trapp and Stephen Davis shares five strategies for businesses to take their preparation to the next level.

How To Run A GDPR Gap Analysis For Your Business

One of the most important parts of your GDPR compliance project is going to be running a GDPR gap analysis, says Sean Huggett of Evalian.co.uk.

How To Survive The Loss Of A Main Customer

The loss of a major customer can have a dramatic impact on a business. Zain Jaffer shares how businesses can mitigate such an impact. 

Working Out Your Startup’s Taxes With Your Cofounder

Partnership tax documents need to be as complete and accurate as possible since each partner's individual tax liabilities are affected, says Ryan McInnis.

Common Reasons For CRM Project Failure

It is important that businesses are able to recognise a few reasons why projects fail so they can avoid these pitfalls. Jessica Compton of PragmatiQ Solutions shares her thoughts.

How You And Your Staff Can Stand Out In The New Relationship Economy

To stand out in the new Relationship Economy, businesses need to teach staff what kindness looks like and how to show others they care, says John DiJulius, president of The DiJulius Group.

Why Workplace Drama Harms Your Company (And How To Shut It Down)

Drama in the workplace just happens sometimes. But the best leaders learn to stop it in its tracks. Quint Studer shares advice for keeping the peace at work.

Why Relationship Building Is The #1 Skill for 2020 — And The Next Decade

Andrew Sobel says there are 9 key factors that go into building strong, trust-based relationships. If you want to thrive at work — and in life — make 2020 the year you start mastering them.

4 Questions To Ask Before You Hire An App Developer

Guy Cooper shares four critical questions to ask both yourself and an app developer before making the decision to engage them to design and deliver your app. 

How To Help Your Employees Really See 20/20 Next Year

To maximise your health and maintain your vision as close to 20/20 in the upcoming year, ophthalmologist Alastair Lockwood shares some tips, nutritional advice and strategies that employers and staff can use to help to really see better in 2020. 

A Company Culture Evaluation: How To Do A Year-End Review

It's time to take stock of the old year and prepare for the new one. Are you creating what Deb Boelkes calls a WOW factor culture? If not, watch out: You're at risk of losing your best people.

Grow Your Company With Gratitude

Employees crave and respond to appreciation and praise from the boss, each other and customers, says Dr. Cindy McGovern, author of "Every Job is a Sales Job".

When Is It Time For Your Startup To Stop Relying On In-House Accounting?

As your business grows, you may no longer have time or expertise to effectively manage your finances. Ryan Stevens shares how you know when you should seek outside accounting help and how to approach finding the right fit.

How To Gain Buy-In To Your Company’s Cultural Transformation

Colin D Ellis, author of "Culture Fix: How to Create a Great Place to Work" shares a few steps to set the stage for your organization’s successful culture transformation.

7 FAQs Employees Have About HRAs

Health reimbursement arrangements (HRAs) are becoming increasingly common as more employers are seeking an alternative to traditional health benefits.

Why Sending Your Workers ‘Back To School’ Is Good Business

Developing a culture of continued education and continuous improvement is critical if you want to retain your staff and provide them with advancement opportunities, says Shawn Burcham.

Getting Your Remote Team To Work Effectively

Remote working is a full-time job that requires concentration. As a boss, it is your responsibility to ensure your virtual teams work effectively and are productive.

5 Tips For Launching New App Features

Are you looking to improve your organization’s mobile app? Adam Zimman of LaunchDarkly five practical tips to successfully launch a new app feature.

How (And Why) To Develop An Employee Listening Strategy

Carolyn Nevitte, HR Director at People Insight explains what an employee listening strategy is, and why such an approach is so important in terms of employee engagement and productivity.

5 Ways To Boost Employee Engagement Through Technology

If you're a smart employer, then you'll use the technology that's already all around you to keep your workforce fully invested, says Josh Fechter, co-founder and CEO of Squibler.

Instagram Marketing For Small Businesses: 6 Strategies That Work

Saif Abbas, founder of incify.co shares a few approaches that require few resources and can effectively speed up an Instagram marketing strategy.

The Rise Of The Virtual Assistant

CEO of MyOutDesk Daniel Ramsey offers insights on how the trend towards virtual assistants will impact small business owners in 2020 and beyond.

5 Traits Today’s Leaders Need To Revolutionize Their Management Style

Over the years Oleg Konovalov learned numerous lessons about what separates extraordinary leaders from the ordinary. The author of "Leaderology" shares five of the traits true leaders possess.

Is America’s Corporate Culture In The Dark Ages?

Certain principles that make for a winning corporate culture are universal. Bill Higgs, author of "Culture Code Champions: 7 Steps to Scale & Succeed in Your Business” shares a few of those principles.

Why Psychological Safety Matters: 16 Ways To Make It Okay For People To Tell...

Why psychological safety at the workplace matters; Quint Studer shares advice for creating a psychologically safe work environment.